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Comprehensive SEO Audits

Uncover hidden opportunities to boost your online presence.

I offer comprehensive SEO audits tailored specifically to the needs of UK-based SMEs.

My in-depth audits provide a detailed analysis of your website’s current performance, identifying areas for improvement and opportunities to enhance your search engine rankings.

With a clear roadmap in hand, you’ll be well-equipped to optimise your online presence and attract more customers.

What is an SEO Audit?

An SEO audit is a thorough examination of all the factors that influence your website’s visibility in search engines. It covers technical aspects, on-page elements, off-page factors, and user experience considerations.

The goal is to identify strengths and weaknesses in your current SEO strategy, providing actionable insights to improve your site’s performance.

My SEO Audits Include:

1. Technical Analysis

I assess the technical health of your website, examining factors such as:

  • Site Speed and Performance: Ensuring your pages load quickly for optimal user experience.
  • Mobile-Friendliness: Evaluating how well your site performs on mobile devices.
  • Crawlability and Indexation: Checking for issues that might prevent search engines from accessing your content.
  • XML Sitemaps and Robots.txt: Reviewing these files to guide search engines effectively.

2. On-Page SEO Evaluation

I analyse your website’s content and structure, focusing on:

  • Keyword Optimisation: Assessing how well your content targets relevant search terms.
  • Meta Tags and Descriptions: Reviewing title tags, meta descriptions, and header tags for effectiveness.
  • Content Quality and Relevance: Ensuring your content meets the needs of your audience.

3. Off-Page SEO Review

I examine external factors that impact your site’s authority, including:

  • Backlink Profile: Analysing the quality and quantity of websites linking to yours.
  • Social Signals: Evaluating your presence and engagement on social media platforms.
  • Local SEO Factors: Checking listings and citations relevant to your local area.

4. User Experience (UX) Assessment

I consider how users interact with your site by looking at:

  • Navigation and Site Structure: Ensuring your site is easy to navigate.
  • Design and Usability: Assessing the visual appeal and functionality of your site.
  • Engagement Metrics: Reviewing bounce rates, time on site, and conversion paths.

5. Competitor Analysis

I identify how your website stacks up against competitors by:

  • Benchmarking Performance: Comparing rankings, traffic, and engagement metrics.
  • Identifying Gaps: Finding areas where competitors outperform you and opportunities to overtake them.

6. Detailed Reporting and Recommendations

I provide a comprehensive report that includes:

  • Findings Summary: Highlighting key issues and strengths.
  • Actionable Recommendations: Offering clear steps to improve your SEO performance.
  • Priority Roadmap: Suggesting which actions to tackle first for maximum impact.

Benefits of a Comprehensive SEO Audit

  • Improved Search Rankings: Identify and fix issues that may be holding your site back.
  • Enhanced User Experience: Optimise your site for better engagement and conversions.
  • Strategic Insights: Gain a deeper understanding of your online presence and how to improve it.
  • Competitive Advantage: Stay ahead by knowing where you stand in your industry.
  • Cost-Effective Growth: Maximise your marketing ROI by focusing on high-impact areas.

Why Work With Me?

As an individual consultant, I offer a personalised and attentive service that larger agencies may not provide:

  • Expert Attention: I handle every aspect of the audit personally, ensuring thoroughness and quality.
  • Custom Solutions: I tailor my recommendations to suit your specific business needs and goals.
  • Transparent Communication: I explain my findings in clear, jargon-free language.
  • Flexible Support: I’m available to answer your questions and provide ongoing assistance as needed.

Frequently Asked Questions

How long does the SEO audit process take?

Typically, a comprehensive SEO audit takes between one to two weeks, depending on the size and complexity of your website.

Will you implement the recommended changes after the audit?

Yes, I can assist with implementing the changes or provide guidance to your in-house team. This can be discussed after the audit is completed.

Is my business too small to benefit from an SEO audit?

Not at all. SMEs can greatly benefit from an SEO audit by uncovering opportunities to compete more effectively online.

How often should I have an SEO audit conducted?

It’s advisable to perform an SEO audit annually or whenever significant changes are made to your website or SEO strategy.

Get in Touch

Ready to uncover the hidden opportunities that can take your online presence to the next level?

Let’s work together to unlock your website’s full potential and drive growth for your business.

Contact me today to schedule your comprehensive SEO audit.